Creator Agreement
Last updated: March 2026
This agreement governs your participation in the Identity Market creator programme, including content submission, revenue share, payouts, and content standards.
Table of Contents
This Creator Agreement (“Agreement”) governs your participation in the Identity Market creator programme. It is supplemental to and incorporated into our Terms of Service. By submitting content to the Platform or accepting an invitation to join the creator programme, you agree to the terms set out below.
1. Eligibility
- You must be at least 18 years of age to participate in the creator programme.
- You must submit a creator application and receive explicit approval from Identity Market before publishing identities to the Platform. Access to the creator programme is at Identity Market’s sole discretion.
- You must have all necessary rights, consents, operating rights, and permissions to the content you submit, including underlying model weights, training data, and any identifiable likenesses incorporated in your submission.
2. Content Submission
- Creators submit AI identity configurations to the Platform, which may include LoRA weights, generation workflows, prompt templates, and associated metadata.
- Submitted assets are hosted on Platform infrastructure and made available to subscribers via authenticated API access. Creators do not submit downloadable LoRA files directly to subscribers — subscriber access is exclusively through the Platform’s hosted API.
- Identity configurations remain on Platform infrastructure at all times. They are not distributed to subscribers in any raw or extractable form.
- You are responsible for the accuracy and completeness of all metadata, descriptions, and preview content associated with your submissions.
3. Rights Granted to the Platform
By submitting content to the Platform, you grant Identity Market:
- A non-exclusive, worldwide, royalty-bearing right to host, store, distribute, and make available your identity configurations via the Platform’s API infrastructure for the duration of your participation in the creator programme.
- The right to display preview images and metadata associated with your identities on the Platform for promotional and discovery purposes.
- You retain full ownership of your underlying source assets. This operating right does not transfer ownership of any assets to Identity Market.
- This operating right is limited to the purpose of operating and promoting the Platform. Identity Market will not use your assets for any unrelated purpose.
4. Revenue Share
- Standard creators: 60% of net subscription revenue attributable to your identity.
- Founding creators (Phase 2 programme only): 70% of net subscription revenue as an incentive for early participation. This rate applies to identities published during the founding creator programme period only.
- “Net subscription revenue” means gross subscription revenue received by Identity Market attributable to your identity, minus applicable Stripe payment processing fees. No other deductions are made before calculating your share.
- Where a subscriber’s subscription covers multiple identities, revenue is allocated on a pro-rata basis according to the Platform’s allocation methodology, which may be updated from time to time with notice.
5. Payout Schedule
- Payouts are processed monthly, on or around the 1st of each calendar month, for revenue earned in the preceding billing month.
- A minimum payout threshold of $50 USD applies. Balances below this threshold are carried forward to the following month.
- Payouts are made via Stripe Connect to the bank account or debit card registered in your creator dashboard. You must maintain a valid, verified Stripe Connect account to receive payouts.
- Identity Market reserves the right to withhold payouts pending investigation of any suspected policy violation or fraudulent activity.
6. Content Standards
All content submitted to the Platform must comply with the following standards and with our Acceptable Use Policy:
- No identifiable real people without consent: You may not submit identities based on the likeness of identifiable real individuals without documented consent from the person depicted.
- No NSFW content: Submissions may not produce sexually explicit, pornographic, or otherwise adult-only content unless explicitly approved for an adult-tier identity category by Identity Market.
- No IP infringement: Submissions may not infringe the intellectual property rights of any third party, including copyrighted characters, trademarked branding, or proprietary artistic styles associated with identifiable individuals.
- No malicious code: Submitted files (including model weights and workflow configurations) must not contain malicious code, backdoors, or any element designed to compromise Platform security or subscriber systems.
7. Suspension and Removal
- Identity Market may suspend, unpublish, or permanently remove any identity from the Platform at any time, including for violation of this Agreement, receipt of a valid legal complaint, or at the Platform’s discretion.
- Where reasonably practicable, we will notify you before removing an identity and provide an opportunity to remedy the issue.
- Any accrued earnings at the time of removal or suspension will be paid out at the next regular payout cycle, subject to any withholding rights under this Agreement.
8. Taxes
You are solely responsible for all taxes, duties, levies, and filing obligations associated with your earnings from the Platform. Identity Market may request tax information, provide tax reporting forms, or withhold amounts from payouts where required by law. You agree to provide complete and accurate tax information on request and acknowledge that delayed or inaccurate tax details may delay payouts.
9. Termination
- Either you or Identity Market may terminate your participation in the creator programme with 30 days’ written notice.
- Upon termination, your identities will be unpublished from the Platform and no longer accessible via API. Existing subscriber sessions for affected identities will be terminated at the end of their current billing period.
- Any accrued earnings up to the date of termination will be paid at the next regular payout cycle, subject to the minimum payout threshold and any withholding rights under this Agreement.
- Your source assets will be deleted from Platform storage within 30 days of termination, unless retention is required by law or ongoing legal proceedings.
10. Governing Law
This Agreement will be governed by the laws of the jurisdiction in which Identity Market is organised, without regard to conflict-of-law principles. Unless applicable law requires otherwise, the parties agree that the courts located in that jurisdiction will have exclusive jurisdiction over disputes arising from this Agreement.